“Veni, Vidi, Vici” is a Latin phrase that rising alt-pop star Luke Reyvn has permanently tattooed on his chest. The phrase translates to “I came, I saw, I conquered,” which is exactly what the young artist continues to do in the music industry. At just 24 years of age, New Jersey–born and Hawaii-raised artist Luke Reyvn decided to move from his childhood home on the Hawaiian island of Kauai to the notorious “City of Angels” in Hollywood, California. Reyvn (pronounced “Raven”) draws from his early influences and love for rock & roll, hip-hop, and pop to create a versatile, melodic sound. Following the success of his single “Talking Like That,” Reyvn wants to assure fans that he will be consistently releasing new singles leading up to his debut album later this year. His latest release, “REASON TO HATE ME,” a collaboration with fellow artist Grant Kemp, is no exception—setting the bar high for what’s to come in 2026.